Web Application Development: Key to Successful Business Operations

As the Internet is playing a vital role to promote businesses globally, many business entities have started to come up with new strategies to implement on their web-based projects. They are making investments on web-based and software-based solutions and are expecting huge returns from it. Is doing an investment on development services a surety for a business to become successful? Let’s find out from this article!

In today’s world, every company operates a website to disseminate information about their products and services, promote their businesses and reach potential customers. With the growing use of websites, the demand for web applications is subsequently increasing. Implementation of web based applications for specific purposes on the website has also eased the overall process of buying and selling over the virtual platform.

As every company have its own set of business objectives, the concept of web application development has gone a long way. Now-a-days, many companies hire dedicated web programmers for customized web based applications for their specific business websites. From e-commerce websites to educational websites to social networking sites, each one has its own goal and targeted customers. In order to operate business smoothly in the competitive market, almost all the organizations look for user-friendly web apps through which they can gain maximum response from their customers within limited time and budget.

Despite investing time and money to hire and train in-house web programmers, many companies consider outsourcing their custom web applications development projects to overseas software development companies. A number of offshore web development companies have come up in recent years and some of them are known to provide customized software applications and software development services to their clients. A few companies have pool of experienced developers who use various technologies and their practical knowledge to develop applications for their clients’ websites.

If you want to have customized software applications or software to automate your business, then you can look for some expert developers who have gained years of experience in developing customized web-based applications. With dozens of software development companies in the market, you might get confused while selecting the right professionals. You can look for that companies which have dedicated developers to deliver projects on time and at affordable rates. You might find some offshore developers who are skilled in offering applications for B2C websites, B2B websites, e-commerce websites, commercial portals, Flash powered applications etc.

So, spare out some time to contact some reliable software development companies and get best web-based services for your business websites. For sure, you will be able to measure remarkable change in your business functioning.

Building an Online Business – Phase 2 – Getting a Website Designed and Developed

In Phase One of Building Your Online Business, I described developing a solid plan. A plan takes all of the guesswork out of the equation. Your plan is invaluable because it will describe in detail what you want your website to do. The plan will help the web developer understand what you want the website to do and what goals it must accomplish. The plan does not have to be a lengthy thesis. Just a simple one page description will suffice. Try to be as descriptive a possible.

The plan you choose must include the following phases:

  1. Planning Your Online Business
  2. Getting a Website Designed and Developed (you are here)
  3. Setting up an E-Commerce Shopping Cart
  4. CRM (Customer Relations Management)
  5. Getting Your Website Indexed in the Search Engines
  6. Online Advertising
  7. Email Marketing
  8. Start a Blog and/or Forum
  9. Social Networking
  10. Go to Step 1

The order of the above phases is only a suggestion. The is order is up to you, but each of them should be implemented.

Phase 2 : Getting a Website Designed and Developed Once you have your plan written, Phase 2 of Building Your Online Business is to have your website designed and developed. A great design is extremely important to your online business. In the online world, it is even more true that first impressions are everything. A websites design is not just about pretty pictures and colors. Your website is the perfect marketing resource that will keep your current and future customers informed. It should contain all of your company’s information, brochures and other materials. Are you going sale your products through your website? All of these things must be considered in your design.

If you choose you can of course do the design and development yourself. There is absolutely nothing wrong with that. If you have the skill to do this, by all means, do it. That is up to you.

However, there is also something to be said about having a professional web developer build the website for you. To avoid confusion, in this article I talk about website designers and developers inclusively as “web developers”. Since we are designing a website, the professional must be able to do design first and foremost. Development, or programming, is usually a secondary skill. Your website might not require any “functionality”, or interactive parts of your website such a contact form or booking application, for example.

Question: What are the advantages of hiring a web developer to do the website design and development for me?

There are numerous advantages to hiring a web developer. Some of those advantages might be:

  1. Freeing up your time so that you can run your business.
  2. Putting their professional experience to work for you.
  3. Receiving professional opinions and creative ideas.
  4. Getting your website completed faster.
  5. Your website will require less maintenance.
  6. Greater compatibility with all of the major web browsers (Internet Explorer, Firefox, etc.).
  7. Achieve Search Engine friendliness.

Remember that web developers are professionals. Rely on them for their experience and knowledge. For example, while you could fix your clogged sink yourself, wouldn’t it be better to hire a professional plumber? The same goes for any other service you might need.

Question: How do you pick a professional web developer?

Finding and hiring a professional web developer is perhaps the greatest hurdle to overcome when creating your website. There are literally thousands and thousands of designers and developers available to choose from on the internet. Here are some suggestions to make the search easier.

Start Local

Start the search for your web developer of choice by looking in the your local area. The yellow pages might not be the best place to look. Because the primary domain of a web developer is the internet use a search engine such as Google (www.google.com). Type in a search query such as “website design in

If nothing turns up in the search results, look at websites for other companies in your local area. Ask those companies who they recommend.

Use Online Services

There are many websites on the internet that will help you find a professional web developer. The ones that I recommend are Elance, Guru and Design Quote. You might also try job search websites such as Dice, Monster and Career Builder.

Ask for a Portfolio and Client Testimonials

Once you have located one or more web developers ask them for their professional portfolios and some of their client testimonials. Visual representation of their skills is a must. Client feedback and references will further prove that the web developer can do the work you need. If you are still not convinced, ask the web developer for a free mockup, or design draft, of your website idea.

Question: What is the typical website development process?

After you have hired your web developer, typically the website development process goes something like this:

  1. Website design mockup(s) is done via a graphics program such as Adobe Photoshop
  2. Review of design mockup(s)
  3. Feedback of the design and further design work if needed
  4. Convert design into website template
  5. Use website template to make content pages
  6. Content is filled in using the information that you provide
  7. Search engine keywords are chosen and content modified for search engine friendliness
  8. Meta tags are written and inserted into your pages
  9. Domain name is setup on your website hosting account
  10. Email accounts are setup
  11. Website is uploaded to your website hosting account
  12. Domain name is manually submitted to the major search engines (Google, Yahoo, MSN, etc.)
  13. Continue to add content and improve the website as needed

The above process is by no means set in stone. Every website is different and the process can vary greatly. The saying goes that “A website is never done.” Your website will be a living extension of your business and it should be changed and improved upon. Remember to inform your website visitors of new and exciting things that are going on at your company.

Phase 3 of the crusade to Building Your Online Business is Setting up an E-Commerce Shopping Cart. If your business sells any kind of product having an easy-to-use e-commerce shopping cart where you can accept online payments is a must. We will step you through all of the ins and outs of getting it setup and going. Please subscribe to this blog so you can get all of the details.

Jason Cochran

WebFusion5

“We don’t just create websites. We build businesses.”

The Right Choice and Decision About the Web Design Company Makes the Difference

Web technologies are now backbone of commerce as use of internet and World Wide Web’s indispensable. Web development and web design companies have come up with customized online solutions for different companies for profit enhancements.

E-commerce is no more a new concept in nations like Australia where common people have been highly benefited after its implementation, but now it is the time of initiating better web presence. Selection of the proper website design company and the right web developer indeed matters. Websites are designed and tailored for a specific target audience and it is indeed a good idea to seek advice of the experienced website designers before launching or revamping a site.

Online commerce is the way of attracting consumers across the borders and with clicks of computer mouse now people from all parts of the globe can buy products. While planning for a website it is best to make a comparative analysis with the competitor sites, this actually provides an enhanced idea and planning while seeking service from the website design companies.

Though there are expert web design companies and web designers remaining in all parts of Australia, it is wise to mention that the best of the breed work from Sydney. And Sydney is considered to the ideal destination of web design. The website design companies can even suggest regarding the best suitable solution while anyone wants to launch a site. Selection of the tools, use of the server during hosting and navigability of the site must be analyzed and compared with different existing sites.

Earlier, only HTML or Hyper Text Markup Language was in use but with due advancements several technologies have been introduced for better web page creation. An attractive interface indeed helps. Usability analysis is a step that most of the web designers follow. The project coordinators keep an eye on the aesthetics and look and feel of each and every site that are under development. There are several aspects that are thoroughly scrutinized by the expert web development professionals.

Sydney web development companies played an important role behind popularity of electronic commerce and they involve web designers in a consistent research process. Actually research helps to be aware of the changing scene and changing use of technologies. There are different web development companies that have come up with alluring templates and in case you are not having ample of Dollars to go for a complete web page developmental process, it is best to select a suitable template.

With the help of a popular search engine it is pretty easy to find out a suitable web design company of Australia. The city of Sydney is well navigable with the trains and buses. Once the direction of the web company is identified it is not difficult to reach. Just by dialing the toll free customer care number anyone can talk with the companies and have a telephonic discussion. The websites of different web development companies are attractive; many of these companies facilitate online inquiry forms. By providing necessary information anyone can get the details. Selection of a proper web design company can make huge difference, so self analysis is necessary.